Fiverr: Making lives easier

Founded in 2010 by Micha Kaufman and Shai Wininger, Fiverr has become a major player in the freelancing industry with offices in NYC, SF, Orlando, Phoenix, London, Berlin and headquarters in Tel Aviv.

Fiverr is an online marketplace for professional freelancers to make their services available and accessible to businesses. It is where marketers, tech gurus, content strategists, and even artists like songwriters come together to post their offering as a Gig and connect with potential buyers without any unnecessary friction.

What is GIG

The service you offer and sell in the marketplace is called a “Gig.” Your Gig is an opportunity to showcase your talent to potential buyers, and to provide them with all the information they may need before they choose to place an order with you

Who uses Fiverr

Fiverr offers mostly to small and medium sized bussiness (SMBS) or as they call “zero to enterprise” who are looking for professional freelancing services for their ongoing projects across verticals like graphic design, digital marketing, programming, video, animation and many more.

On Fiverr, those who avail or buy services are called ‘Buyers’ while those who sell (freelancers) are termed as ‘Sellers’. Although Fiverr’s mostly target market constitutes buyers, in recent years, the company has made several acquisitions to add additional products to businesses for content marketing and business promotion.

Is Fiverr trustworthy?

Buyers can view and find all the relevant information regarding every service or gig posted on Fiverr. There is transparency in the pricing and deliverables along with the freelancer’s profile, including average response time, last delivery, ratings, and skills, so that any buyer can decide with certainty if the candidate meets the specific job criteria or not, which optimises the entire talent-search process.

Market Insights

As of February 2024 Fiverr has a market cap of $1.06 Billion. This makes Fiverr the world’s 4896th most valuable company by market cap according to our data. The market capitalization, commonly called market cap, is the total market value of a publicly traded company’s outstanding shares and is commonly used to measure how much a company is worth

Countries invested in Fiverr

  1. Recent data reveals that Fiverr is used by approximately 4.3 million buyers and about 830,000 sellers
  2. The United States leads the list in using the platform.Fiverr users in the country spent over $2 billion on the platform in 2018, contributing 34% of the worldwide sum.
  3. Aside from being the top country in terms of Fiverr usage, the United States is also the leading country that sent the most traffic to in July 2023.
  4. Users from Pakistan, India, the United Kingdom, and Bangladesh also sent the most desktop traffic to the website.

Countries that sent the most desktop traffic to Fiverr in July 2023:

  • 22.68% of Fiverr’s desktop traffic was from users in the US
  • 8.24% of Fiverr’s desktop traffic was from users in Pakistan
  • 7.08% of Fiverr’s desktop traffic was from users in India
  • 5.66% of Fiverr’s desktop traffic was from users in the UK
  • 3.87% of Fiverr’s desktop traffic was from users in Bangladesh

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